15/04/2013 § 2 Comments
Lost Roxy posters were put up around my local area about five months ago. Why are they still there? Are Roxy’s owners hopeful or just lazy?
I hope they don’t leave the task to some local council worker. Taking down these posters would be a good way to acknowledge and accept that Roxy’s not coming back. Closure.
I remember driving past one of these posters in late December and my daughter said: “I don’t know whether to feel sad for Roxy’s owners or happy for the kid who’s getting her for Christmas.”
04/04/2013 § 2 Comments
It’s been a year since I did a logo appraisal. Last Easter I had a great logo for you and the one before was not so great. Let’s maintain the balance and look at a bad one.
I have to walk past an Australian Hearing office on my way to work and as I do all I’m hearing in my head is the sound of fingernails on a blackboard.
So, where do we start?
We have the generic dancing, arms out person. Usually used for joy, freedom, carefree nature-loving, and of course dancing. Not sure what it has to with hearing but we can assume he is happy because he can hear better. What makes me think the person is male? The face. There’s no need for a face at all, especially one with such an ambiguous expression. T0 me it looks like a confused bald man. Also, thanks to the face, the sound waves seem to be aimed less at the ear and more to the back of his depilated head.
OK. The sound waves. We have conventions. And we follow conventions because everyone agrees on their meaning and we don’t have to relearn everything as we go along. Imagine I drew a map and put South at the top. If I was being particularly pro-antipodes and saying that we need to right a terrible wrong and that the southern hemisphere should be the top and the northern hemisphere should be called ‘down under’, it would be acceptable. If I was simply drawing a map, it would be a stupid mistake. It’s alright to break convention if you have reason. It’s always fun to bend and play with conventions. But you are not allowed to ignore them.
With this in mind, have a look at the sound waves. They are radiating out from his head. He’s not receiving, he’s transmitting.
I’m not even going to bother wasting typing,backspacing,retyping time on the typography. I got stuff to do.